Shannon Darke has more than 20 years of brand development, non-profit and marketing and communications experience. As a result of her non-profit and corporate experience, her strength lies in brand strategy and partnership development and execution.
Prior to joining the For Momentum Team, Shannon worked for the Arthritis Foundation as a Senior Director of Cause Development, CARE as Director of Media and Marketing Alliances, and The Coca-Cola Company on media analysis, branding and media planning. She has created and executed multi-faceted campaigns and been on the ground floor of launching and growing new brands.
Shannon’s background in partnership development and the non-profit cause development space has strengthened her ability to creatively structure ideas for outreach, partnership frameworks, drive funding and strengthen brand awareness for clients. At For Momentum, Shannon has worked on cause campaigns for Boys & Girls Clubs of America and others.
Shannon has an undergraduate communications degree from the University of Georgia and a Masters in Business Administration from Mercer University, Atlanta.
Shannon lives in Cumming, Georgia with her husband and four children.
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