100% Customized Strategy Services to Multiply Your Good
Perhaps the single greatest predictor for a social impact campaign’s success lies in its strategy. From concept to planning to implementation to measurement, you need a team and plan that are focused on maximizing your insights for promotion and profitability.
Better yet, what if this team could also help execute this strategy for increased ROI?
Nationally recognized as a leading voice in the cause marketing and CSR landscape, For Momentum’s achievements are a result of the accomplishments of our clients. Which means, we only take our victory lap when you do.
Improve your strategy through a plan customized to your organization:
Partnership POWER Assessment®
The cornerstone of our multi-step strategy process is the Partnership POWER Assessment®. This data-driven evaluation is designed to uncover your organization’s best assets in order to attract ideal partners. Leveraging our research of what corporate partnership decision-makers value most, we help you identify, prioritize, and translate your greatest potential opportunities.
Cause Marketing Strategy Blueprint
If the Partnership POWER Assessment® are the pieces of the puzzle, the Cause Marketing Strategy Blueprint is where it really begins to take shape. Tailored to your unique organization, we’ll create a best-in-class, sustainable strategy that encompasses both your resources (dollars and people) and aspirations to attract the right long-term partners.
Partnership Identification and Outreach
One of the most challenging aspects of cause marketing work is finding, engaging and converting the right corporate partners. It takes not only a well-designed campaign strategy, but the ability to execute the plan well. Fortunately, we can help you every step of the way.
Building on the assessment and blueprint above, we will develop a proven plan of action. At the implementation stage, we can provide ongoing, turnkey support or coach your staff to:
- Create partner outreach materials
- Identify the best prospects for your organization
- Conduct effective, optimally-paced outreach
- Negotiate win-win-win partnerships and activations
- Close the deal
- Expand the relationship year after year
Workplace and Consumer Giving Strategies
Now more than ever, customers, employees and B2B stakeholders are all interested in companies who make an impact. So, it’s critical for brands and businesses to have well-planned and implemented strategies that rally their people behind a common purpose and mission.