Rule #1 of pitching corporate partners?
Do your homework.
In Spring 2015, For Momentum conducted an online survey of individuals who manage corporate partnerships with nonprofits. Within this free cause marketing resource, you’ll find two different interpretations of the survey results.
The first version is an infographic, divided between two 8.5 x 11 pages for ease of printing. Made for sharing with your internal and external stakeholders who are visual learners with time only for the highlights, the Corporate Partner Survey Infographic illustrates some of the major takeaways from the research.
Want a deeper dive into the results of For Momentum’s 2015 survey of individuals who manage corporate partnerships? The Key Insights from the 2015 For Momentum Corporate Partner Survey covers local and national giving strategies, partnership expectations, target audiences, key measurements and the most common mistakes made. This section of the cause marketing resource includes easily-digestible graphs and charts for the data-hungry members of your team.
One of the key learnings from the survey? Do your homework. Corporate partners will only do business with nonprofit counterparts that research and anticipate their business needs. You can start by downloading your free copy of the 2015 For Momentum Corporate Partner Survey Infographic and Key Insights slides.
