DECEMBER 26, 2012 – JANUARY 9, 2013 EDITION
A compilation of current cause marketing resources, information and expertise sourced on Twitter to keep you inspired and “in the know.”
Happy New Year fellow Cause Marketing field dwellers! As many of you reading this know – twinfo is For Momentum’s recap of interesting, “twinfo worthy” cause marketing resources and information sourced on twitter – with a pinch of sarcasm and sass added for good measure. We keep our expert eye keenly focused on the feed and identify, compile and comment, on what we feel is worth a look see for cause marketers at all levels of experience. We’ve made some great friends along the way and hope to add more in 2013. As always, please continue to check formomentum.com for valuable cause marketing resources including back issues of twinfo and our updated Cause Marketing Glossary.
In this issue of twinfo we are going to take advantage of the plethora of 2012 Year End compilations and 2013 ‘predictions’ (thank you Joe Waters for helping our list to be so meaty!) to ensure that we are all ready to start the New Year off right (a heavy promise in my opinion but hey – it’s always good to aim high!) and compile a little list for your convenience – in order of descending # of predictions of course (we’re nothing if not organized). We hope you check out twinfo each month and if you ever have feedback (or sarcasm of your own) to share feel free to contact me directly at kim@formomentum.com.
Cheers!
Kim Nobel
For Momentum
BEST CAUSE MARKETING CAMPAIGNS OF 2012
2012: IT WAS A VERY GOOD YEAR FOR SOCIAL GIVING [INFOGRAPHIC]
CONE’S CRAIG BIDA SEES THE FUTURE OF CAUSE MARKETING
5 CAUSE PROMOTIONS YOU’LL SEE MORE OF IN 2013
FOUR PREDICTIONS FOR SOCIAL IMPACT IN 2013
4 WAYS DONORS & COMPANIES WILL CHOOSE A CAUSE IN 2013
3 PREDICTIONS: CAUSE MARKETING IN 2013