Whether you are new to cause marketing or a seasoned professional, it is a great time to expand your knowledge […]
Want to Raise More Money? Make Mobile a Priority, Grasshopper
Whenever a nonprofit asks me how they can can raise more money from businesses, one of the things I point […]
How Nonprofits Can Thrive on the “New” Facebook
Many nonprofit organizations are seeing their Facebook metrics drop, are you one of them? If so, read on. I’ve got […]
April Showers Bring May Nonprofit Marketing Campaigns
April Showers bring May flowers…AND lots of May awareness “months” and campaigns! Check out the incredible work some of For […]
Write These Down: 4 Cause Marketing Lessons from Pencils of Promise
You can learn a lot from Adam Braun. Adam is the founder of an organization called Pencils of Promise (PoP). […]
Selfies For Social Good, 8 Examples
Selfies, selfies, selfies…face it (pun intended), they are everywhere. The word selfie was even named Oxford Dictionary’s “Word of the […]
Creativity is Future King in Event Fundraising
Recently, nearly 400 peer-to-peer fundraising professionals gathered to discuss trends in event fundraising. Previously called the Run Walk Ride Fundraising […]
5 Lessons You Should Adopt from Wendy’s New Cause Promotion
Wendy’s is putting adoption front and center in a new cause marketing campaign that launched March 24th. Adoption isn’t new […]
17 or 202 FREE Resources & Tips for Cause Marketers (Depending on How You Count)
As a cause marketer, you have many tools in your arsenal. I’m always looking for time-savers that will help me […]
Tapping the Millennial Market for a Cause
Wow! Brilliant – simply brilliant. Kudos to US Fund for UNICEF on the latest iteration of their Tap Project campaign. […]
