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A 2020 Social Impact Mid-Year Review

July 16, 2020 Leave a Comment

Invest in deeper integrations in partnership work. Consumers today, especially Gen Z and Millennials, want to see true connections and meaningful impact beyond one-time campaigns. Causes and companies will need to work harder than ever before to ensure cause efforts are ‘authentigrated’ by all partners and not at risk of being seen as cause-jacked promotional stunts.

Filed Under: News Tagged With: Authentigration, CSR, Mission Alignment, Social Impact

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