Image from The United Nations observance of International Women’s Day
By: Ashley Byars
As a woman-owned and women-led social impact agency, we’re proud to celebrate Women’s History Month and International Women’s Day. This year is especially important for us to bring to light worldwide women’s issues of safety with the crisis in Ukraine putting families’ lives in danger. New and ongoing humanitarian crises, plus the continuing challenges stemming from the pandemic, including impacts on employment and education are all vital reasons to focus on partnerships bringing awareness to women in the U.S. and abroad. We’re especially inspired by these ongoing partnerships rising to bring awareness and hope to the challenges.
CARE launches #HerVoice campaign to honor the voices of leading women
In celebration of International Women’s Day, CARE, a leading humanitarian organization dedicated to saving lives, defeating poverty and achieving social justice by empowering women and girls, launched the #HerVoice campaign to recognize extraordinary acts of women and inspire young girls everywhere.
To kick off the campaign, CARE released a flagship video that showcases the authentic realities of women worldwide and instills hope in future generations. It includes young girls reading memorable speeches from iconic women.
P&G is returning as presenting sponsor for CARE’s International Women’s Day campaign, alongside supporting sponsor The Coca-Cola Company. Other sponsors include Cargill, Mary Kay and UPS. Together, CARE and P&G work toward creating a more empowered world that fosters educational and economic opportunities for women and girls as well as improves access to safe drinking water and proper hygiene.
Additionally, CARE and the Obama Foundation’s Girls Opportunity Alliance program are announcing a three-year partnership to work together to empower adolescent girls around the world through education. As a part of the partnership, CARE will work with the Girls Opportunity Alliance to identify organizations to grow its Network around the world and support the Network by providing ongoing training and resources for more than 4,000 locally led organizations to help enhance their work and ability to reach and impact more girls globally.
“Our partnership with CARE will help us support and empower leaders and organizations working to empower adolescent girls, while also increasing awareness for girls’ education globally,” said Tiffany Drake, Executive Director of the Girls Opportunity Alliance. “Through this partnership, we will be able to grow our Network, providing more organizations with the opportunity to connect with one another around the world, while providing additional resources and capacity-building training that will allow them to enhance and scale their work and reach.”
Dress for Success (DFS) Your Hour Her Power Campaign sponsored by Arm & Hammer Laundry, Chloe Wine Collection, PPG, Sono Bello, Takeda and T.J. Maxx
Dress for Success is a global nonprofit organization that empowers women to achieve economic independence by providing a network of support, professional attire and the development tools to help them thrive in work and in life.
Their annual Women’s History Month and International Women’s Day campaign, Your Hour, Her Power, is inspired by the belief that when a woman has access to opportunities that can change her life, she becomes powerful beyond measure.
For the second year in a row, Sono Bello, an aesthetic surgery provider with a mission to transform lives, is partnering on the campaign, which will run through the end of March. Sono Bello has committed to donating more than $100,000, which includes employee participation through donations of one hour of pay.
“With COVID-19 mask mandates and other restrictions continuing to ease across the country, most of us are looking forward to getting back to normal life. However, for many women, that may be more challenging than ever,” said Lori Maxwell, Vice President of Center Operations. “That is why we are partnering with Dress for Success for the second year to support its Your Hour, Her Power campaign to help address the challenges that many women are facing inside and outside the workplace…”
L’Oréal Paris Women of Worth Announces Its Annual Search for the Next Generation of Nonprofit Leaders
To mark the start of Women’s History Month, L’Oreal Paris is celebrating the pioneering spirit of women everywhere whose selfless contributions have made a profound impact in their communities. L’Oréal Paris USA will again join forces with longtime partner, Points of Light, a nonpartisan, global nonprofit organization that inspires, equips and mobilizes millions of people to take action that changes the world. In its official role as program administrator, Points of Light will review submissions and help name this year’s class alongside L’Oréal Paris executives and partners.
Anyone can nominate a Woman of Worth through April 30, 2022. The 10 winners will each receive $20,000 to support their philanthropic initiative, mentorship from the L’Oréal Paris network and a national platform to share their story. One will be named this year’s National Honoree, receiving an additional $25,000 in funding.
“For the 17th consecutive year, we are pleased to launch the annual L’Oréal Paris Women of Worth program by calling upon Americans across the nation to help us identify nonprofit leaders who are addressing some of society’s most pressing issues,” said Ali Goldstein, L’Oréal Paris USA President.
What do you think of these campaigns? Do they spark any ideas for your future work? Let us know how we can help.