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Disaster Donor Fatigue – Will it Affect #GivingTuesday?

September 22, 2017 Leave a Comment

“Will hurricane relief and recovery efforts effect #GivingTuesday fundraising?” For Momentum’s president and founder Mollye Rhea was asked the same question on LinkedIn. Her response was: “With the devastation of Harvey and Irma and the anticipation of what Jose, Maria and Lee will bring, I think hurricane relief efforts would make an ideal topic for #GivingTuesday fundraising projects.  As we know, recovery will be taking place in the impacted communities for years to come.”

Filed Under: Cause Marketing Trends, News Tagged With: #GivingTuesday, Blackbaud, Corporate Social Responsibility, Disaster Relief, Harvey, Nonprofits, Partnerships

Take 5: Audra Brennan, Director of Strategic Philanthropy at Northwestern Mutual

September 19, 2017 Leave a Comment

Since 2012, Northwestern Mutual has committed to spearheading fundraising events nationwide – like lemonade stands, golf outings and run/walk events – to raise awareness and funds for childhood cancer research and provide support to their nonprofit partners such as Alex’s Lemonade Stand. Let’s Take 5 with Audra to learn more about Northwestern Mutual’s innovative partnerships, how they foster consumer engagement, and what app helps her juggle her busy schedule.

Filed Under: News Tagged With: cause-marketing, Childhood Cancer Awareness Month, Corporate Social Responsibility, Strategic Cause Alliances

For Momentum Offers Free Consulting Services to Companies Seeking to Support Disaster Relief and Recovery Efforts

September 1, 2017 Leave a Comment

Our pro bono offer will help companies develop specific plans to engage consumers, communities and employees in raising financial support for victims of Hurricane Harvey, including how their product lines can offer support. The agency will provide a dedicated account team of a Vice President, Account Director and Account Executive to each interested company.

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Harvey

Give today on this #DayofGiving

August 31, 2017 Leave a Comment

Today, on this #DayofGiving, please give what you can to help the victims of the horrible flooding throughout Texas. But also plan to participate in #GivingTuesday on November 28, 2017. It is a great way to help thousands of other worthy organizations and to say thank you to those who give so much.

Filed Under: News Tagged With: #DayOfGiving, American Red Cross, cause-marketing, Corporate Social Responsibility

Engaging Employees through Corporate Volunteering: Making it Fun with Playworks

August 23, 2017 Leave a Comment

Want to know more about creating an employee engagement program? Contact For Momentum to learn how to incorporate volunteering into your overall CSR strategy. Playworks, the leading national nonprofit leveraging the power of play to bring out the best in every kid, increases their impact with the help of passionate corporate volunteers. Throughout its 23 U.S. regions, Playworks provides opportunities for corporations to deepen their community engagement.

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Strategic Cause Alliances, Volunteer

Getting Schooled: 4 Back to School Campaign Trends that Make the Grade

August 17, 2017 Leave a Comment

By: Ashley Byars DOWNLOAD THE FULL Back-to-School TRENDS REPORT HERE It’s that time of year again…kids with new haircuts and […]

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Marketing Campaigns, Partnerships, PR

Small Changes Can Lead to Big Results for Your Corporate Philanthropy Program

July 31, 2017 Leave a Comment

Small Changes Can Lead to Big Results for Your Corporate Philanthropy Program

Don’t complicate things when developing a strategy for your corporate philanthropy program. Several small changes can lead to big results.

Filed Under: Corporate Social Responsibility, News Tagged With: Best Practices, cause-marketing, Corporate Social Responsibility

Take 5: Nichole Krieger, Executive Director at The NASCAR Foundation

July 25, 2017 Leave a Comment

For Momentum hits the pavement with its Take 5 blog series featuring Nichole Krieger, Executive Director at The NASCAR Foundation. We are thrilled to bring you Nichole’s answers to five questions that will give you insight into The NASCAR Foundation, the cause community and Nichole.

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Take 5, The Nascar Foundation

Take 5:  Marty Posch, President of Finish Line Youth Foundation

July 13, 2017 1 Comment

For Momentum continues its Take 5 blog series with Marty Posch, President of Finish Line Youth Foundation. We ask Marty five questions that will help you learn more about Finish Line, the cause community, and Marty himself.

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Partnerships, Strategic Cause Alliances, Take 5

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For Momentum thought leaders are often invited to speak at industry events. We also host and attend a number of in-person workshops and webinars throughout the year. Check out the latest events here. Learn More
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