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Take 5: Christy Hartsell, Vice President, Corporate Partnerships & Co-Marketing | Truth Initiative

March 6, 2019 Leave a Comment

Truth Initiative, the nonprofit organization behind the award-winning national youth tobacco prevention campaign, truth®, celebrates its 20th anniversary this year so it seemed like a good time to catch up with Christy Hartsell, vice president of corporate partnerships and co-marketing.While the youth smoking rate dropped to historic lows – today 5.4 percent (about 1.3 million) of American teens smoke – e-cigarettes may be turning back the clock on progress in the fight against tobacco and addicting a new generation to nicotine, with the Surgeon General declaring the rise in youth vaping an “epidemic” last year.

Filed Under: News Tagged With: Cause Campaigns, cause-marketing, Nonprofits, Social Impact, Social Responsibility, Take 5

Take 5: Jill Davis, Senior Vice President, Corporate Partnerships, Share Our Strength| No Kid Hungry

September 27, 2018 Leave a Comment

Jill serves as Senior Vice President of Corporate Partnerships and Taste of the Nation at Share Our Strength where she […]

Filed Under: News Tagged With: Take 5

Take 5: Jo Ann Herold, Chief Marketing Officer, HoneyBaked Ham

May 11, 2018 Leave a Comment

Who doesn’t love HoneyBaked Ham? In addition to serving up delicious food, philanthropy takes a top spot on the company’s menu. As Chief Marketing Officer of HoneyBaked Ham, Jo Ann Herold champions the brand and its CSR efforts.

Filed Under: News Tagged With: Corporate Citizens, Corporate Philanthropy, CSR, Take 5

Take 5: Melanie LeGrande, Vice President of Social Responsibility, Major League Baseball

April 11, 2018 Leave a Comment

With Major League Baseball season kicking off this spring, we thought it was a perfect time to learn more about […]

Filed Under: News Tagged With: CSR, Sports Philanthropy, Take 5

Take 5: Paula Schneider, President and CEO, Susan G. Komen

March 22, 2018 Leave a Comment

About 154,000 women and men are living today with incurable breast cancer – metastatic disease, or breast cancer that has spread from the breast to other organs and bones. We’re in a race to save those lives. Breast cancer is the second leading cause of cancer death in women in the United States. It wreaks havoc on women, men and families.

Filed Under: News Tagged With: Breast Cancer, Nonprofits, Take 5

Take 5: Alison Lauge, Director of Community Engagement for Goodyear

February 6, 2018 Leave a Comment

As we look ahead to 2018, one of the CSR trends we expect to address in our work is a streamlined approach to our disaster response, with a greater focus on timeliness and associate engagement. I recently heard on a CSR trends webinar, if you’re trying to make changes or put a disaster response program in place after a catastrophe has occurred, you’re too late. We agree.

Filed Under: News Tagged With: CSR, Take 5

Take 5: Charles Best, Founder and CEO of DonorsChoose.org

August 8, 2017 Leave a Comment

Charles Best leads DonorsChoose.org, the pioneering crowdfunding nonprofit where anyone can help a classroom in need. At DonorsChoose.org, public school teachers create classroom project requests and donors can choose the projects they want to support. Today, more than two thirds of U.S. public schools have at least one teacher who has created a project request on DonorsChoose.org, and 1.8 million people have donated $360 million to classroom projects reaching 16 million students. Let’s Take 5 with Charles!

Filed Under: News, Volunteer Engagement Tagged With: Cause Partnership, Nonprofits, Take 5

Take 5: Nichole Krieger, Executive Director at The NASCAR Foundation

July 25, 2017 Leave a Comment

For Momentum hits the pavement with its Take 5 blog series featuring Nichole Krieger, Executive Director at The NASCAR Foundation. We are thrilled to bring you Nichole’s answers to five questions that will give you insight into The NASCAR Foundation, the cause community and Nichole.

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Take 5, The Nascar Foundation

Take 5:  Marty Posch, President of Finish Line Youth Foundation

July 13, 2017 1 Comment

For Momentum continues its Take 5 blog series with Marty Posch, President of Finish Line Youth Foundation. We ask Marty five questions that will help you learn more about Finish Line, the cause community, and Marty himself.

Filed Under: News Tagged With: cause-marketing, Corporate Social Responsibility, Partnerships, Strategic Cause Alliances, Take 5

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Cause Marketing Resources

Our free cause marketing resources will arm you with the facts, figures, definitions and insider how-tos needed to strengthen your case for cause. Learn More

Cause Marketing Events

For Momentum thought leaders are often invited to speak at industry events. We also host and attend a number of in-person workshops and webinars throughout the year. Check out the latest events here. Learn More
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