Our recent research shows that one of the ways corporate decision makers measure the success of their partnerships with nonprofits is through event sponsorship or involvement. In 2025, 63% of CSR survey respondents ranked event sponsorship/involvement as important, up 28% from our 2022 survey.
Major shifts in peer-to-peer (P2P) fundraising raise big questions
If we’ve learned anything from the last two years, a key to success is the ability to change strategies quickly when circumstances require. Nowhere was that more evident than with events pivoting from in person to digital. Even though we can meet in person and have personal connections again, the virtual scene is here to stay.
We see four key questions popping up from social impact pros in the P2P space. Take a look at our answers.
6 Pitfalls to Avoid on the Fundraising Trail
Now that Giving Tuesday, holiday, and year-end fundraising campaigns are in the rearview mirror, take a deep breath, congratulate yourself and your team and keep the pedal to the metal. But first, take a few minutes to read this list of fundraising pitfalls to avoid in 2019.
Top Three Takeaways from the 2018 P2P Forum Conference
By: Giana Humphrey Last week, our team attended the annual Peer-to-Peer Professional Forum Conference in Miami, Florida to network, engage, […]
Adding Corporate Partnerships to Your Peer-to-Peer Fundraising Formula
As more consumers increasingly expect brands to take a stand on important social issues, companies are looking for ways to live their brand purpose. Cause partnerships with nonprofit organizations enable companies to engage employees and make a positive impact in their communities. But what makes a successful cause partnership?





