For Momentum’s 2024 Social Impact Stats includes data sourced from more than 75 industry studies. It features insights to help practitioners better understand and adapt to trends in the social impact landscape and provides perspectives from consumer, employee and corporate decision-makers.
Tech for Good Part II: Activating Cause Marketing Partnerships—Point-of-Sale (POS) and Digital Fundraising Tools
Once you have secured your partnerships, POS tools can help you fundraise. This technology is extremely helpful during monthly campaigns—such as Alzheimer’s Awareness Month—when you want to highlight your nonprofit’s mission statement and increase donations. POS donations are imperative for nonprofits. According to NPR, nonprofits raised $749 million nationwide from POS donations during 2022—a 24% increase from 2020.
Cause Chat Interview with Keep America Beautiful’s Abby Horrigan
As Earth Month fills the air with calls to action for our planet, there’s no organization more fitting to spotlight than Keep America Beautiful® (KAB). This leading national nonprofit ignites inspiration and equips communities with the tools they need to take action every day. From neighborhood cleanups to beautification projects, KAB empowers individuals to create lasting positive change in their local environment. We’re thrilled to share our interview with KAB’s Vice President of Development, Abby Horrigan
More Than a Campaign: More Than a Pet Campaign fetches new sponsors for the Humane Society of the United States
The Humane Society of the United States (HSUS) engaged For Momentum to evaluate the potential for engaging more corporate partners in cause marketing. At its core, the HSUS is a program-oriented and advocacy-driven organization with a deeply engrained culture of fighting for animal welfare across a wide range of issues, from ending the cruelties of animal testing and puppy mills to promoting humane wildlife management and better treatment for farm animals. This commitment and the organization’s concrete outcomes for animals are rewarded by millions of passionate individual supporters and donors across all demographics.
Tech for Good Part I: Digital Tools for Finding and Managing Corporate Partnerships
By: Ashley Byars In today’s world, technology plays a vital role in every aspect of life, and fundraising and relationship […]
Women’s History Month: Celebrating Campaigns that Uplift Women and Girls
Each year, the National Women’s History Alliance chooses a theme for Women’s History Month. The theme for 2023 was “Celebrating Women Who Tell Stories,” and we’ve highlighted some amazing campaigns that have done just that.
How Consultative Sales Training Helps Nonprofits Strengthen Partnerships
For Momentum offers consultative sales training (CST) that is effective because it goes beyond theory. We walk in practitioners’ shoes every day. We’ve built effective prospecting and partnership discovery techniques over 20 years in providing services to nonprofit clients. Our training has been tried and tested across hundreds of workshop participants and their unique skill-building needs.
Cause Chat Interview with American Heart Association’s Alex Carson
Did you know that heart disease is the leading cause of death for both men and women in the United States? For American Heart Month this February, we talked with Alex Carson, National Sr. Corporate Relations Lead of the American Heart Association (AHA), to gain insights on how the AHA is raising awareness and funds toward improving heart health for all Americans.
2024 Planning: A Consolidated Social Impact Conference Calendar
By: Allison Basco Ready for a year of growth in both your cause partnerships and as a social impact practitioner? […]
2024 Social Impact Partnership Predictions: a Year of Change and Challenge
2024 is shaping up to be a pivotal year for social impact. With an election year on the horizon, mounting pressure on corporate social stances and a focus on local communities, several key cause partnership trends are unfolding.
