Recently our President and Founder, Mollye Rhea, was interviewed by the team at the Cause Marketing Summit. The Cause Marketing Summit is […]
This past Spring, I released my virtual reality film Women on the Move, made with the poverty-fighting organization CARE and Oculus VR For Good program. After our world premiere at SXSW and leading events including the Skoll World Forum, the film has now been watched by millions online.
Measurement was once an afterthought – a well-meaning, aspirational task on an annual plan. No longer, it has now become a must-have. An absolute necessity in order to clearly demonstrate programmatic effectiveness, fiscal accountability and deliver compelling messages through persuasive data points.
Those of us keeping track of the cause landscape have seen a big shift from corporate philanthropy in previous years towards companies increasingly embracing cause as a legitimate business strategy. It used to be that cause was a nice-to-do charitable endeavor that was driven by a company’s foundation. While the smart people in suits ran the company strategy, the “do-gooders” invested money in the local community.
This week, For Momentum interviews David Hessekiel, President and Founder of Engage for Good (formerly Cause Marketing Forum). We ask […]
We continue our new blog series, Take 5, with Kaynan Rabino of the Ted Arison Family Foundation. Designed to take the pulse of […]
We continue For Momentum’s new blog series, Take 5, with Colleen Finn Ridenhour of Habitat for Humanity International
For Momentum is launching a new blog feature designed to take the pulse of the cause community in an interview-style format. President and Founder Mollye Rhea shares an informal conversation with Chad Royal-Pascoe, asking five questions that will help you learn more about Boys & Girls Clubs of America, the philanthropy community and Chad.
In 2007, American-Israeli businesswoman and philanthropist Shari Arison started a global movement with a simple idea: Do good. For over a decade, Good Deeds Day has united people from all walks of life, in all cultures, to do good deeds for the benefit of others and the planet. That means doing just about anything positive on Good Deeds Day, for another human being or for Mother Earth and all creatures great and small.
I was fortunate to join more than 450 colleagues representing hundreds of health, education and social causes at the Peer-to-Peer Professional Forum Conference in Atlanta. We were there to learn best practices and network with our peers and clients, the people responsible for events that rely on peer-to-peer (P2P) fundraising. Those fundraisers could be the traditional walk/run/bike events, endurance events (e.g., marathons/triathlons), do-it-yourself (DIY) events or virtual events.