For Momentum’s Cause Marketing Glossary goes well beyond providing a single cause marketing definition. Our newly This updated compilation of industry terminology offers professionals at all levels a quick glimpse into the ever-evolving world of cause marketing.
We’ve all see the images of devasting floods and the damage left behind by Hurricane Florence. As CSR professionals we can be proud of the rapid response by corporate donors. More than $15 million has been pledged in aid from companies large and small. The amount is expected to rise as more company contributions are reported. Here are 10 companies who are helping with hurricane relief by drawing on their organization’s strengths and responding in an authentic way that reflects their company culture.
Harry’s approached partnership similarly to how we did at City Year: real, long term, and most importantly, impactful. Harry’s authenticity is what enticed me into working here, and I can already see just three months in that Harry’s social mission isn’t just something we talk about externally, but something we live and breathe every day.