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Creativity Can Make Or Break Your Cause Campaign

December 4, 2019 Leave a Comment

Your cause marketing strategy should include a visual identity that breaks through the clutter. The most memorable cause partnerships have a unique look that sets them apart and forges an emotional connection.

Filed Under: News Tagged With: Cause Marketing Campaigns, Cause Marketing Strategy, Creative Campaigns, Social Impact

Capturing B2B Dollars to Extend Your Cause Campaign Reach

November 21, 2019 Leave a Comment

Incorporating supplier activations into cause promotions creates a multiplier effect that can significantly boost fundraising. This can be done via corporate partner’s vendors and or/business partners.

Filed Under: Cause Marketing Trends, Employee Engagement, News Tagged With: B2B, Cause Campaigns, Cause Marketing Strategy, CSR

Creating a Social Impact Strategy

October 31, 2019 Leave a Comment

Successful social impact strategies go beyond awareness and are designed to boost an organization’s overall mission – not just its brand identity. They serve as a solid framework and include clear business objectives and measurable outcomes. These strategies should be woven into the very fabric of a company and engage all stakeholders – top executives, employees, customers and supply chain partners.

Filed Under: News Tagged With: Cause Marketing Strategy, Partnership Outreach, Social Impact Strategy

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Cause Marketing Resources

Our free cause marketing resources will arm you with the facts, figures, definitions and insider how-tos needed to strengthen your case for cause. Learn More

Cause Marketing Events

For Momentum thought leaders are often invited to speak at industry events. We also host and attend a number of in-person workshops and webinars throughout the year. Check out the latest events here. Learn More
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